Love Where You Live
Temple campaign wins Texas Downtown Association's Presidential Award.
FRIDAY | NOVEMBER 5, 2021 | SPECIAL EDITION
Temple’s Love Where You Live campaign, including this piece of art for the Ferguson Park neighborhood, is designed to get residents involved in determining the needs of each of city’s 18 neighborhoods.
City initiative wins statewide award
By DAVID STONE, Our Town Temple
The city of Temple's recent promotional initiative, ’Love Where You Live,’ has won the Texas Downtown Association President's Award as the Best Promotional Initiative in Texas.
This campaign was used to promote community involvement and encourage community input into the Temple Downtown Neighborhood Plan and other Neighborhood Plans in Temple.
“The city is developing long-range plans for each of its 18 neighborhoods, and these plans include community input and recommendations,” said Temple City Manager Brynn Myers.
“This project is near and dear to my heart,” she said. “It’s an innovative approach and it brings a great deal of engagement between the city and the residents who will help change our neighborhoods.”
“We don’t want a one-size-fits-all approach,” she said. “The city wants to address issues that are specific to each neighborhood.”
Myers said the city’s art department has created “amazing visuals” that match the intent of the Love Where You Live promotion
Over the past year, Temple has completed six of these plans and all 18 are scheduled for completion by October 2023.
While Temple won in the Best Promotional Initiative category, it was a finalist in two others.
The city’s South 1st Street Project was a finalist in the Best Public Improvement category for a city with a population greater than 50,000.
This project is complete, and was designed to tie into Santa Fe Plaza and the Santa Fe Market Trail.
The project included a reconstructed streetscape with new landscaping, lighting pedestrian amenities and enhanced utilities.
The winner in this category was Midland and its Centennial Park project.
Two Temple businesses — Treno’s Pizzeria & Tap Room/1st Street Roasters and Fire Base Brewing Co. — were named finalists in the Best Downtown Business category. Only four businesses were named as finalists in the category for cities with a population exceeding 50,000, and half were from Temple. The eventual winner was The Golden Rule in Georgetown.